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Custom audience vs saved audience

It's a saved audience that combines your custom audiences, so I have included it in this list based on that technicality. You will usually find that you get the best ROI for your ad spend when re-targeting those audiences who already know who you are (i.e. warm audiences) rather than cold audiences Click in the Facebook Audiences section and select the desired Custom audience from the list. This places it in your targeting spec. Save your audience by clicking the Save Audience button. Next: Learn about the next steps for using this audience to run ads Note that custom audiences cannot be copied between ad accounts. To create a saved audience. Click Tools on the main navigation bar, and then select Asset Manager. Select the correct ad account folder and subfolder from the list on the left. Click New Asset in the top-right corner, and then select Saved Audience

Custom Audiences sind Zielgruppen, die Werbekunden des Sozialen Netzwerkes Facebook erstellen können, um Werbeanzeigen auf Facebook noch genauer aussteuern zu können. Neben diesen speziellen Targeting -Möglichkeiten lassen sich noch weitere Funktionen wie Zwillingszielgruppen (Lookalike Audiences) ansteuern With the new custom audiences this choice is no longer needed: based on your campaign goals and keywords, the new custom audiences will interpret all of these signals behind the scenes to tune towards Reach, Consideration or Performance, bringing efficiency to your account management. If you've previously selected to target audiences by custom intent and custom affinity, you don't need to do anything. Those audiences will be automatically migrated to custom audiences (Please note that. Mit Custom Audiences trete ich also erneut in Kontakt (Retention), wohingegen Lookalike Audiences mögliche zukünftige Kunden (Prospecting) oder Leads darstellen. Bonus. Das i-Tüpfelchen ist nun noch die Kombination von Custom und Lookalike Audiences. So bietet es sich zum Beispiel an, bei einer Lookalike Audience, die aus Besuchern der Facebook Seite generiert wurde, wiederum die Custom. The 5% lookalike audience had a cost per lead of $4.162, and the 10% lookalike audience had a cost per lead of $6.364. One key factor stood out that proved how effective smaller audiences are on Facebook: The 10%-based lookalike audience was found to have a 70% higher cost per lead than the 1% audience Zu den häufigsten Fragen, die ich in letzter Zeit von Mandanten höre, gehört die nach der Zulässigkeit von Custom oder Lookalike Audiences. Dabei handelt es sich um eine sehr effektive Methode, Werbung auszusteuern. Doch wo die Begriffe effektiv und Werbung zusammen auftauchen, ist auch der Datenschutz nicht weit. So ist es auch bei Custom Audiences, [

Eine Custom Audience aus einer Kundenliste ist eine Zielgruppenart, mit der du deine Reichweite verbessern kannst. Sie besteht aus Informationen zur Identifikation, die du über deine Kunden erfasst und Facebook zur Verfügung gestellt hast. Dazu gehören zum Beispiel E-Mail-Adressen, Telefonnummern und Adressen. Vor der Verwendung versieht Facebook diese Informatione You can create a custom audience based on six different types of engagement. Last but not least is the newest option: events. If you host events, you can use the events option to remarket to people who have RSVP'ed to an event on Facebook. Data sources: The data available for creating a custom audience depends on the option you select. If you create a custom audience based on data not collected directly on the Facebook platform (that is, your email list, your customer list, or.

5 Facebook Custom Audiences Every Business Should Create

About targeting expansion Define audience location Manage your audiences Reach audiences in major cities Reach audiences outside major cities Share an audience Use saved audiences About targeting expansion Define audience location Manage your audiences Reach audiences in major cities Reach audiences outside major cities Share an audience Use saved audiences Saved Audience; Custom Audience; Lookalike Audience; Let's zoom in on Custom Audiences and learn how you can set up various forms of this audience type. Note that creating Facebook Custom Audiences starts with the same process. First, open Facebook Business Manager. Click on the upper left corner menu. Navigate to the Assets column, and select Audiences from the menu below to create your. About custom audiences. Custom audiences help you reach your ideal audience by entering relevant keywords, URLs and apps. You can set up a custom audience in your Display, Discovery, Gmail and Video campaigns by adding specific keywords, URLs and apps related to your product or service. Google Ads will then show ads to people with these interests. Paessler IG used a lookalike audience based on a Custom Audience of people who had previously completed lead forms to reach relevant IT professionals who were not aware of its products and achieved a 63 percent decrease in CPM, 51 percent decrease in cost per lead, and 64 percent decrease in cost per click

Saved Audience The 'Saved Audience' option will be the starting point for the vast majority of you (especially if you're new to Facebook ads). They're incredibly simple to build, hold massive value and boast a ton of advertising options Da die Personen der Custom Audience bereits Interesse an den eigenen Produkten oder Dienstleistungen gezeigt haben, ist diese Audience den normalen Facebook-Zielgruppendaten in vielen Fällen im Vorteil. Besonders bei speziellen Nischenthemen und kleineren Zielgruppen wird der Streuverlust stark eingegrenzt. In jedem Falle sollte sich überlegt werden, welche eigenen Daten für Zielgruppen auf Facebook in Frage kommen, um zumindest eine vergleichbare Testkampagne zu erstellen

Website Custom Audience auf Basis der verbrachten Zeit. Mit Hilfe der Option Besucher in der Reihenfolge der verbrachten Zeit kannst du eine Liste der aktivsten Nutzer (nach Zeit) auf deiner Webseite erstellen. Auf diese Weise erhältst du eine Zielgruppe von relevanten Besuchern, die nicht nach wenigen Sekunden gebounced sind, sondern mehr Zeit auf deiner Seite verbracht haben. It talks about custom_audience but not saved_audience. I tried to send it as a parameter saved_audience, saved_audiences etc. thinking that maybe it is not documented. API response is invalid parameter. Here is the code Um den größtmöglichen Nutzen für ein beworbenes Produkt zu erzielen, sollte man eine Custom Audience ansprechen. Von dieser benutzerdefinierten Zielgruppe weiß man, dass sie das Produkt auch. Facebook custom audiences created with a website audience. Taking a step beyond a simple customer list is the capability to target anyone who has visited your website, and thus shown interest in your company or products.Building this type of custom audience requires the use of the Facebook pixel.. The pixel is basically a customized cookie specially designed for Facebook Use a Saved Audience. When creating your ad set, by default you are generating a new audience. But, click Use Saved Audience to get a list of saved audiences. After selecting a saved audience, it will fill out the audience settings for you. Just know that once you select that, any edits will be made to the saved audience itself. So if you.

How do I convert a Custom audience into a Saved audience

  1. Next, click the blue Create Audience button, and select Saved Audience in the dropdown menu. From here, you'll be able to use Facebook's detailed targeting tools to find your ideal audience by age, gender, language, behavior, interests, demographics, and location. Now, before we move on to creating custom audiences, you should run multiple Facebook ad tests to find one to three.
  2. In diesem Artikel gebe ich dir einen Überblick über die verschiedenen Möglichkeiten der Custom Audiences auf Basis von Interaktionen auf Facebook. 1. Video Custom Audiences. Video Custom Audiences beinhalten Personen, welche sich deine Videos auf Facebook angesehen haben und bilden die Grundlage für Video Retargeting
  3. You can create a Special Ad Audience to reach new people specifically when your campaign is about Credit, Employment or Housing (as a Special Ad Category). A Special Ad Audience is similar to a Lookalike audience because it uses online behavior similarities from the people in your source to form a new audience. However, a Special Ad Audience is adjusted to comply with the audience selection restrictions associated with your campaign's chosen Special Ad Category. It won't use.
  4. Create a Facebook Saved Audience; Select a Custom Audience or Lookalike Audience; Add interest- or demographics-based targeting options; Ok, now that you have a pretty decent overview of Facebook audience types, let's move on to Chapter 7 and talk about the ad bids and campaign optimization. In case you'd like to do some additional reading on Facebook audiences, check out these guides: 9.
  5. Custom Audiences appearing in the Audiences tab. Important things to know. Custom Audiences can only include your own first-party data, collected directly from your customers — for example, data that you collected from your own website or apps — to target on the search network. Buying or leasing third-party data to use in creating Custom Audiences isn't permitted. You can use Custom.
  6. Facebook Ads can get confusing because there is so much that you can do. This is how to create a custom audience out of 2 saved audiences. You might do this.
  7. Customer.io uses Google's Customer Match to create ad audiences, not cookies. That means your business will be ready when Google ends cookie-based ad targeting. Customer.io automatically creates audiences in Google Ads populated with users from your segments. Google Ads will match your users, based on their email addresses, to users in Google's Ad Network. When users enter or exit your segments, Customer.io will automatically add or remove them from the ad audience. No manual work required

This is 9 Custom vs Saved Audience by Andrew Fogliato on Vimeo, the home for high quality videos and the people who love them Custom Audience; Most people use Saved Audiences to create their first Facebook ad campaigns. You can define these audiences by location, age, gender, used devices, income level, interests, etc. They're great for starting out, but your ads are probably going to appear in front of a lot of uninterested people. There are 35,000 people in Greenland?! Lookalike Audiences help you reach new.

Create and use saved audiences - AdEspress

To use a saved audience for a new ad set, click Use a Saved Audience at the top of the Audience section of ad set creation and select the one you want to use from the dropdown. Note: If you want to tweak the audience slightly for your new ad set, click the Edit button that appears to make changes Eine Custom Audience aus einer Kundenliste ist eine Zielgruppenart, mit der du deine Reichweite verbessern kannst. Sie besteht aus Informationen zur Identifikation, die du über deine Kunden erfasst und Facebook zur Verfügung gestellt hast. Dazu gehören zum Beispiel E-Mail-Adressen, Telefonnummern und Adressen. Vor der Verwendung versieht Facebook diese Informationen mit einem Hash. In einem. 1 Facebook Custom Audiences is leading in most countries, including United States, Russia, United Kingdom, Brazil and 163 other countries. 2 SmarterClick hasn't got a lead over Facebook Custom Audiences in any country. Related Technology Comparisons. Facebook Custom Audiences VS Criteo . Facebook Custom Audiences VS Criteo Publisher. Facebook Custom Audiences VS Google Remarketing. Facebook. Die Custom Audience könnt ihr dann anlegen, wenn ihr folgende Bedingungen erfüllt: Mehr als 10 Filialen; Whitelisting durch Facebook; Gerade der zweite Punkt könnte für viele Unternehmen ein Problem sein, da dieses nur über einen Account Manager eingerichtet werden kann. Andererseits dürften Unternehmen mit mehr als 10 Filialen auch durchaus in der Lage sein, die nötigen Anzeigen. 1 Facebook Custom Audiences has better usage coverage in more websites categories. Including Computers Electronics & Technology, Lifestyle, Food & Drink, Arts & Entertainment and 20 other categories. 2 RetailMaven hasn't got a lead over Facebook Custom Audiences in any websites category

Custom Audiences - Ryte Wiki - Digitales Marketing Wik

About custom audiences - Google Ads Hel

Video: Custom Audiences und Lookalike Audiences richtig einsetzen

Every Custom Audience is different, and until your list is processed and matched, we cannot accurately estimate the match rate for an individual advertiser's Custom Audience. Once the Custom Audience is no longer showing as Processing in your Audiences Tab, the number of matched users for the Custom Audience will be shown. If there were less than 100 active Twitter users matched, it will. Google streamlined its audience options for Display, Discovery, Gmail and YouTube campaigns in an update announced this week. Previously, advertisers could set up audiences to be custom intent. How custom audiences work. You no longer create custom affinity or intent audiences. Now, when you set up a new custom audience from the Custom Audiences tab on the top menu of Audience Manager. Exclude Custom Audiences. Whilst custom audiences are great to target, it is important to exclude some custom audiences so you aren't showing them the wrong ads to them. People who clicked; People who you already have emails for; People who visited a specific landing page; People who have already liked your pag Custom Audiences are one of the most highly-targeted forms of marketing, making them increasingly popular with ecommerce stores who want to keep their brand top-of-mind with interested consumers. Benefits of using Facebook Custom Audiences Relevance is important when selling to an audience. One of the greatest advantages of Facebook advertising is the vast array of targeting options available.

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Here's Why Your Facebook Custom Audiences are Failing (And

Indem Sie nun die Facebook Audience-Aktion in der entsprechenden Kampagne platzieren und die Custom Audience Kunde Produkt A darin auswählen, stellen Sie sicher, dass nicht etwa alle Kunden mit Ihrer Custom Audience abgeglichen werden, sondern nur die Kunden, die A gekauft haben und denen Sie zu gegebener Zeit auch Produkt B vorstellen möchten. Wären auch diese Kunden bereits. With Matched Audiences you can use LinkedIn to retarget your website visitors, market to your contacts from your customer databases and marketing automation platforms, and reach decision makers at target companies for your account-based marketing programs. Matched Audiences helps increase ROI by enabling you to focus your efforts on the audiences and accounts that are most likely to drive revenue But target audience vs target market which are they? Let's start with some examples. What if you're selling popcorn at a movie theater? The target audience would be the people coming to watch a movie. The target market, on the other hand, is everyone at the mall that could potentially decide to head to the movies (and thus get interested in buying popcorn). The distinction between.

Eine Custom Audience aus einer Kundenliste ist eine Zielgruppenart, die du aus deinen existierenden Kunden erstellen kannst. Du kannst Werbeanzeigen an die Zielgruppe richten, die du auf Facebook, Instagram und im Audience Network erstellt hast. Du lädst deine verschlüsselte Kundenliste hoch, kopierst und fügst sie ein oder importierst sie. Anschließend verwenden wir die verschlüsselten. However, FBX is limited to desktop inventory. Custom Audiences from your website allows targeting across browsers, overlaying of Facebook data, access to mobile inventory, and usage of all Facebook ad units—all of which are not available on FBX

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The best marketing model would be target marketing, It allows you to segment your audience into demography and focus only on those that that will be interested in your products or services either by age, sex, location, educational qualification, income, etc.. As a startup, it is always better to narrow your focus this will not only help you save money it will also help you build a stronger. Facebook custom audiences help you generate buyer listings, seller leads and create awareness for your real estate agency. There are four different Facebook custom audiences you can create for your real estate Facebook marketing to get conversions. Find them below. 1.Real estate Facebook marketing: Create a custom audience based on a customer file. The first custom audience you can create for. Custom Audience als Zielgruppe für eine Werbeanzeige einsetzen . Nachdem die Custom Audience angelegt ist, kann diese im Werbeanzeigenmanager ausgewählt werden. Mit der richtigen Strategie lassen sich so Produkt-Interessenten erreichen und bereits Käufer von neuen Kampagnen ausschließen. Das optimiert die Performance der Werbeanzeige. Ähnliche Kontakte mit Lookalike Audience erreichen. Ende 2017 gingen in Googles Display-Netzwerk die Custom Intent Audiences live. Jetzt erweitert Google das AdWords Feature auf YouTube. Es soll dort vor allem in Verbindung mit dem Format . Click Custom Audience, select a source for your custom audience, and then click Next. Enter a name for the custom audience, complete the rest of the configuration fields, and then click Create. The maximum number of website custom audiences that can be created per account is 10,000. To create a custom audience from a CSV data file . Upload a CSV file (Google Sheets and Excel support .csv.

Custom & Lookalike Audiences vs

Custom Audience über eine Kundenliste funktioniert folgendermaßen: 1. Schritt: Das werbetreibende Unternehmen lädt eine eigene Kundenliste mit Daten (z. B. E-Mail-Adresse oder Telefonnummer) von Kunden, die später beworben werden sollen, als Identifikationskennung bei Facebook hoch. Diese Daten werden nicht im Klartext an Facebook versendet, sondern zunächst im Browser mittels SHA256. Die Custom Audience ist gleichzeitig die Source Audience und somit eine Voraussetzung für ein Lookalike. Screenshot OnlineMarketing.de ©Facebook Business Manager. Von dort lässt sich der Ort für die Lookalike Audience und die Zielgruppengröße bestimmen. Mit den erweiterten Optionen lassen sich bis zu sechs Zielgruppen gleichzeitig erstellen. Das ist sinnvoll, um die Ausgaben für. Klicke auf Zielgruppe erstellen und wähle Custom Audience aus. Klicke auf Website-Traffic. Füge Personen hinzu, die alle bzw. bestimmte Auswahlkriterien erfüllen. Wähle dein Pixel aus dem Dropdown-Menü. Wähle den Besuchertyp. Gib an, wie viele Tage die Personen nach dem Besuch deiner Website in der Zielgruppe bleiben sollen. Benenne deine Zielgruppe und klicke dann auf Zielgruppe.

The terms Audience, Customers and Consumers are often used interchangeably by marketers, yet there are essential differences between the definitions that need to be understood and appreciated if you're to optimally target your marketing and communications, and ultimately build an effective business model. The distinctions may appear subtle, yet they provide clarity on how revenue will be. Das Ziel der Custom Audience ist ja eben, ausgewählte Nutzer zu finden und anzusprechen. Das Verwaltungsgericht Bayreuth und der Verwaltungsgerichtshof Bayern haben unsere Lesart im Herbst 2018 bestätigt. Ob personalisierte Werbung dann noch lukrativ ist, kann man in Frage stellen netzpolitik.org: Ihre Behörde hat die Nutzung der Custom Audience-Funktion grundsätzlich. Facebook Custom Audience über die Kundenliste ist nur auf Grundlage einer informierten Einwilligung des Webseitennutzers zulässig. Facebook Custom Audiences from your Website kann unter Beachtung der Voraussetzungen des §15 Abs. 3 TMG verwendet werden. Insbesondere muss doch hinsichtlich der Verwendung in der Datenschutzerklärung aufgeklärt und ein Opt-Out-Verfahren zur Verfügung. People who saved your page or any post: Tệp những người đã lưu page của bạn hoặc bất cứ post nào thuộc page của bạn. Custom Audience những người tương tác với Instagram. Lượng cá nhân/doanh nghiệp kinh doanh đổ sang tìm nguồn khách hàng tại Instagram ngày càng gia tăng. Facebook Custom Audience sẽ như là 1 công cụ hỗ trợ bạn.

Custom Audiences aus Kundenlisten Facebook Business

Ist Facebook Custom Audiences aus Kundenlisten datenschutzrechtlich zulässig? In der gestern veröffentlichten Pressemitteilung geht das BayLDA davon aus, Custom Audiences aus Kundenlisten sei nur auf der Grundlage einer Einwilligung nach § 4a BDSG zulässig.Die übermittelten Daten seien trotz des durchgeführten Hashing-Verfahrens zumindest für Facebook personenbezogenen, weshalb der. Click on the Export to Facebook Custom Audience button. Click on the drop-down to select which Facebook Ad Account you'd like to export the list to. Enter the Audience Name and Audience Description. This will be reflected in your Facebook Custom Audience account. Click Export. In your Facebook Ad Account, go to Audiences or refresh your page if you'e already there. Please allow about a couple. This saved audience will now appear on your Audiences page. When you want to use this saved audience in future campaigns, navigate to the Audience tab on the left side. Then, click on Use a Saved Audience and select the audience you'd like to use. 2. Facebook Custom Audiences. Custom audiences are some of the highest converting. Upload a list. Was ist eine Custom Audience? Facebook Custom Audiences Suchmaschinenwerbung und Custom Audiences So verwendet man Custom Audiences effektiv Custom Audience Analyse Fazit Hier weiterlese Integromat gives you the ability to integrate Facebook Custom Audiences, Tallyfy, Teamwork with many other services

Facebook Ad Custom Audiences: Retargeting Those Who Know

'Audience' is a singular noun, eg one audience, two audiences. In discussing a play, we commonly speak of one audience. ie The astonishment and doubt Bianca, Hortensio and the Widow express towards Katherina's change in attitude is a reflection of the audience's inability to fully understand Katherina's true intentions. Cliv First, audience segments must be created from customer profiles that include data points such as demographics and online behavior. Audience targeting is a cycle: you gather data, build profiles, segment audiences, activate campaigns, then evaluate your performance to revise the targeting strategy Video-Custom-Audiences gehören zu meinen favorisierten Methoden, eine Custom-Audience zu erstellen. Bei einer Video-Custom-Audience werden Interaktionen mit einem Video genutzt, um eine Custom-Audience zu erstellen. Dabei beziehen sich die Interaktionen nicht zwingend auf alle hochgeladenen Videos, sondern es können auch ganz spezifische Videos ausgewählt werden Value-Based Lookalikes. Value-based lookalikes are an enhancement of Lookalike Audiences.With it you can include an arbitrary, numeric value for each user set when you create a seed custom audience from CRM data Save as PDF Set up audiences in Optimizely; Skip Ahead . Set up audiences in Optimizely . This article will help you: Understand what audiences are; Audiences help you show an experiment or campaign to a specific group of visitors who come to your site, based on conditions that you specify. For example, you might want your experiment to target visitors who've seen a specific AdWords campaign.

Save your time! Watch a video. Triggers. Watch New Deployments INSTANT. Triggers when new deployment is created. Actions. Add Emails to a Custom Audience. Adds users with email matches to a custom audience. Add Users to a Custom Audience. Add users with multi-key matches to a custom audience. Create a Campaign or Ad Set Conversion Lookalikes. Creates a campaign or ad set lookalike audience. Custom audiences allow you to advertise to very specific audiences, usually by groups of advertiser-provided IDs, such as mobile device IDs, social media usernames, or email addresses. Facebook rolled out Custom Audiences to all advertisers on October 23, 2013. Twitter rolled out Tailored Audiences to all advertisers on January 14, 2014. We asked ourselves here at SHIFT, which custom audience. - Custom Audiences: Create an audience of your existing customers. - Lookalike Audiences: Reach a new audience of people who are similar to customers you care about. - Automatic Targeting: We help you quickly create an audience who might be interested in your business using a variety of signals including location, demographics and interests. With a half a billion users on Instagram from around.

Find a Saved Audience Facebook Business Help Cente

Are you seeing the same performance on the lookalike audience vs the custom audience? So far I am, which leads me to question what magical algorithm is Facebook using With the Custom Audiences Permissions Tool, if these fine folks want to hit me with a carousel ad on a Wednesday afternoon, they'll need to show some receipts. The Silver Lining While these eliminated featured and spools of red tape might be a kick in the shins to some, the additional regulation could help to foster trust among members of an increasingly skeptical public Custom audiences would be deployed when an SMB uploaded a set of customers to market to directly. Lookalike audiences refers to the ability of an SMB to upload customer sets and Facebook will find. Facebook Custom Audience Hack #1: Find & Eliminate Donkey Audiences. When I analyze your Facebook custom audiences, I usually see a mixed bag of donkeys and unicorns. If you haven't been following me for a while, you might be wondering what the heck I'm talking about. Here's what I mean by donkeys and unicorns. A marketing unicorn is one of those magical campaigns that's so effective.

Facebook Custom Audiences: The Ultimate Start to Finish Guid

Custom Audiences from customer lists don't update themselves. Once a list is uploaded, that's your audience. Which isn't ideal if your customer list grows and evolves. Instead of manually updating your Custom Audience, Zapier can automatically add an email address to your Custom Audience whenever it's added to your list—no matter where that list lives. Add people to your Custom Audience from. SharePoint Groups vs AD Groups vs Global Audiences. SharePoint Groups vs AD Groups vs Global Audiences . A recent question came up on the SharePoint Community Group at LinkedIn which asked whether to use SharePoint Groups or SharePoint Audiences to manage users. Here's my attempt to answer the question. I also want to include a little discussion on SharePoint Audiences as I believe they are. A single audience simplifies sending. Not only does maintaining 1 audience make sending to tags and segments more effective, it also makes it a lot easier if you do want to send a message to your entire audience. Rather than replicating content across siloed audiences, just select everyone you want to send to—all in 1 send

For instance, Dunkin' Donuts won't market its coffee toward the affluent and well-heeled customer since they're more likely to drink Starbucks or other elevated brands. Appreciating coffee is only one small part of the consumer it's after, and if it's really in sync with its product, it will understand its customers. Identifying Target Audiences. Understanding a customer isn't. Custom intent audiences (along with life-event targeting and the like) are Google's attempt to retain and recapture advertisers' top-of-funnel initiatives. With that, let's dig into where. Your audience data is one of the most valuable tools you have for improving your marketing and growing your business. With every new purchase from your website, each additional newsletter signup, and every click your ads receive, you're gathering data that can tell you who your audience is and what they love about your brand.. But as your business grows, so does the amount of customer data. When created in tandem with one another, they can improve your understanding of your customer base. In this post, we will explain what target audiences and buyer personas are and how they differ. Then we will show you the advantages of using both to determine your marketing strategy. What are Target Audiences? A target audience is a list of demographic and psychographic traits shared by a.

Adobe Audience Manager pulls together data from any source, creates audiences, and exports segments to any destination. And unlike some data management platforms, we don't sell data, which ensures you can shop unbiased for third-party sources. It works as part of the Adobe Experience Cloud technology stack but also integrates seamlessly with third-party solutions you may be using, so you can. Flexible audiences give advertisers the ability to build and save audience combinations based on existing custom audiences or subsets of existing custom audiences. Subsets of a custom audience's members can be targeted based on the recency and frequency of interaction audience definition: 1. the group of people together in one place to watch or listen to a play, film, someone speaking. Learn more

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